Freedom Boat Club donated $46,000 raised by all participating clubs to Big Brothers Big Sisters of America after its second national cause-marketing partnership to benefit the nonprofit.
Funds raised in each participating North American club location were returned to their local regions and BBBS affiliates.
“We are very excited by the results of our ‘Boating Big! All Aboard for the Littles’ second-year effort and especially appreciate our Freedom Boat Club franchises in supporting our nationwide campaign,” Freedom Boat Club president and CEO John Giglio said in a statement. “In addition to the fundraising component that financially benefits the local BBBS association, our corporate and franchise clubs enjoyed hosting special events and free boat rides for Bigs and Littles, which allowed many young people to experience the boating lifestyle.”
“All on Deck” parties were staged across America. “Bigs” — big brothers and sisters — and “Littles,” little brothers and sisters, were invited to participate in games, enjoy a complimentary lunch and have a boating adventure aboard the club fleet.
“Organizations like Freedom Boat Club that believe in our mission are key partners for Big Brothers Big Sisters affiliates across the country, both as generous fundraisers and as organizers for great events for our Littles,” BBBS corporate CEO Pam Iorio said. “We appreciate their support.”